Board exam

The risk related to inability to meet fixed financial charges like interest payment and other repayment obligations is known as :

1. AOperating risk
2. BFinancial risk
3. CBusiness risk
4. DNone of the above

Bimal Rai is working in Funny Bunny Ltd. The company manufactures games and toys for children. The basic task of Bimal Rai is to integrate diverse elements and coordinate the activities of different departments. He also analyses the business environment and its implications for the survival of the firm. The level of management at which Bimal Rai is working is :

1. ATop level
2. BMiddle level
3. COperational level
4. DBoth Middle and Operational level

Salim and Karim are good friends. They started a business of selling high quality seeds for growing organic vegetables. They are offering 200 varieties of vegetable seeds suitable for terrace gardens, balconies and backyards. Due to the growing trend towards healthy consumption habits, there is a huge demand for their seeds. The dimension of business environment being discussed above is :

1. AEconomic Environment
2. BPolitical Environment
3. CSocial Environment
4. DLegal Environment

Shridhan wanted to purchase an electric car. He visited a retail showroom of a car company where these cars were displayed. The Marketing Manager of this showroom told Shridhan that the company offers credit facilities, maintenance services and many other services that help in bringing repeat sales and developing brand loyalty for their cars. The marketing function being discussed by the Marketing Manager in the above case is

1. AProduct Designing and Development
2. BMarketing Planning
3. CCustomer Support Services
4. DBranding

Which of the following statement is correct with respect to ‘Exchange Mechanism’, a feature of Marketing ?

1. AFor an exchange it is necessary that there should be involvement of atleast three parties.
2. BThe parties do not have the freedom to reject other parties offer.
3. CThe acceptance of the offer for each party has to take place on the basis of compulsion.
4. DFor an exchange it is necessary that each party should be capable of offering something of value to the other.

Which of the following is not a protective function of Securities and Exchange Board of India :

1. AProhibition of fraudulent and unfair trade practices.
2. BControlling insider trading and imposing penalties for such practices.
3. CPromotion of fair practices and code of conduct in securities market.
4. DUndertaking measures to develop the capital markets by adapting a flexible approach.

There are two Statements, Assertion (A) and Reason (R) : Assertion (A) : Larger the lead time, larger is the quantity of material required to be stored and larger shall be the amount of working capital required. Reason (R) : If the raw material do not have a record of un-interrupted availability, higher stock levels may be required. Choose the correct alternative from the alternatives given below :

1. AAssertion (A) is false and Reason (R) is true.
2. BBoth Assertion (A) and Reason (R) are false.
3. CAssertion (A) is true and Reason (R) is false.
4. DBoth Assertion (A) and Reason (R) are true and Reason (R) is the correct explanation of Assertion (A).

Which of the following statement is correct about personal selling :

1. AIt is an impersonal form of communication.
2. BPersonal selling does not allow a sales person to develop personal relationships with the prospective customers.
3. CPersonal selling involves oral presentation of message in the form of conversation with one or more prospective customers for the purpose of making a sale.
4. DPersonal selling refers to short-term incentives, which are designed to encourage the buyers to make immediate purchase of a product or service.